Privacy Policy

The Best of East County Living ("we," "us," or "our") is operated by E3 Realty & Home Loans, a California licensed real estate brokerage (DRE# 02073759) and mortgage broker (NMLS# 1770437). This Privacy Policy explains how we collect, use, share, and protect personal information when you use our website at thebestofeastcountyliving.com (the "Site") and our related services.

By using our Site, you agree to the practices described in this policy. If you do not agree, please do not use our Site.

Information You Provide Directly

When you use our Site, you may provide us with personal information, including:

• Contact information: Name, email address, phone number
• Property information: Address, property type, year built, square footage (when requesting a home valuation)
• Lifestyle information: Community preferences, budget range, life stage, commute requirements (when taking our neighborhood quiz)
• Communication content: Messages you send us through contact forms or email
• Marketing preferences: Whether you opt-in to receive newsletters, market updates, or text messages

Information Collected Automatically

When you visit our Site, we automatically collect:

• Device and browser information: IP address, browser type, operating system, device identifiers
• Usage information: Pages visited, time spent on pages, referring URLs, click activity
• Cookies and similar technologies: Small data files stored on your device (see Section 6)
• Approximate location: General geographic area derived from your IP address

Information from Third Parties

We may receive information about you from:

• Google Analytics: Aggregated and anonymized usage statistics
• Facebook (Meta) Pixel: User behavior data for ad targeting and analytics
• Service providers: Email delivery (Resend), hosting (Vercel), and other operational vendors

We use your information to:

• Respond to your inquiries and provide requested services (home valuations, market reports, community matches)
• Send you transactional emails confirming form submissions and providing requested information
• Send you marketing communications (newsletters, market briefings) if you have opted in
• Send you text messages if you have explicitly consented (see Section 5)
• Improve our Site, content, and services
• Personalize your experience based on your interests
• Comply with legal obligations and protect our rights
• Detect, prevent, and address fraud, security issues, or abuse
• Conduct analytics to understand how our Site is used

If you opt in to receive marketing emails (newsletters, market updates, community guides), we will send you periodic communications. You can unsubscribe at any time by:

• Clicking the "unsubscribe" link in any marketing email
• Contacting us at info@thebestofeastcountyliving.com
• Calling 925-603-3619

We honor unsubscribe requests within 10 business days as required by federal law (CAN-SPAM Act). We may continue to send transactional emails (e.g., responses to specific requests, valuation reports you've requested) even if you unsubscribe from marketing.

If you provide your phone number on our forms and explicitly opt-in to receive text messages, we may send you:

• Replies to specific inquiries
• Market updates and listing alerts (if subscribed)
• Property availability notifications (if subscribed)
• Appointment reminders (if applicable)

Your consent to receive text messages is not required to receive our services or use our Site. You can opt out at any time by:

• Replying "STOP" to any text message
• Contacting us at info@thebestofeastcountyliving.com
• Calling 925-603-3619

Standard message and data rates apply. Frequency varies based on your specific interactions. By providing your phone number and checking the SMS consent box, you agree to receive text messages from The Best of East County Living, including those sent using automated technology.

We use cookies and similar tracking technologies to:

• Remember your preferences and improve site functionality
• Analyze how visitors use our Site (Google Analytics)
• Enable social media features and ad targeting (Facebook Pixel)
• Measure the effectiveness of our marketing campaigns

Types of cookies we use:

• Essential cookies: Required for the Site to function
• Analytics cookies: Google Analytics — helps us understand visitor behavior. Google's privacy policy: policies.google.com/privacy
• Marketing cookies: Facebook Pixel — enables targeted advertising. Meta's privacy policy: facebook.com/policy.php

You can manage cookies through your browser settings or our cookie consent banner. Disabling certain cookies may limit Site functionality.

We do not sell your personal information. We do not share your data with third parties for their marketing purposes.

We share your information only in these limited circumstances:

• With our affiliated companies: As a real estate brokerage and mortgage broker, we may share your information with E3 Home Loans for purposes of providing related real estate services (e.g., pre-approval, financing options) when relevant to your inquiry.
• With service providers: Vendors who help us operate our business (email delivery, hosting, analytics, customer support). These providers are contractually obligated to protect your information.
• For legal reasons: When required by law, court order, or to protect rights, safety, or property.
• In a business transaction: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you before this happens.

We implement industry-standard security measures to protect your personal information, including:

• Encrypted data transmission (HTTPS/TLS)
• Secure data storage with limited access
• Regular security reviews and updates

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security but commit to using reasonable measures to protect your information.

We retain your personal information only as long as necessary to:

• Provide you with requested services
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

Lead and inquiry data is typically retained for 7 years for business and tax purposes. Marketing email subscribers are retained until unsubscribe. You may request earlier deletion of your data (see Section 10).

California residents have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: Request what personal information we collect, use, share, and sell
• Right to Delete: Request deletion of your personal information
• Right to Correct: Request correction of inaccurate information
• Right to Opt-Out of Sale or Sharing: We do not sell your data, but you can opt out of any future sharing
• Right to Limit Use of Sensitive Personal Information: Restrict how we use sensitive data
• Right to Non-Discrimination: We won't discriminate against you for exercising your rights

To exercise these rights, contact us at:

• Email: info@thebestofeastcountyliving.com
• Phone: 925-603-3619
• Mail: 2157 Country Hills Dr, Antioch, CA 94509

We will verify your identity before fulfilling requests and respond within 45 days as required by law.

Our Site is not directed at children under 13. We do not knowingly collect information from children under 13. If you believe a child has provided us with personal information, please contact us immediately at info@thebestofeastcountyliving.com.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last Updated" date at the top of this page indicates when we last revised the policy. Material changes will be communicated via prominent notice on our Site.

If you have questions about this Privacy Policy or our privacy practices, contact us at:

The Best of East County Living
E3 Realty & Home Loans
2157 Country Hills Dr
Antioch, CA 94509

Email: info@thebestofeastcountyliving.com
Phone: 925-603-3619

DRE# 02073759 | NMLS# 1770437